Cultural Digital #216
Big content, research, classical music, and more.
Hello
Cultural Digital is starting 2023 slightly later than intended. Mostly because things have been a bit busy.
I don’t tend to talk about work too much here, but I will say that if you’re thinking of getting some help with Google Analytics 4 (or an alternative web analytics tool) ahead of the looming 1 July deadline, then you’d be well advised to get in quick.
Photographing the Ascension. From the V&A “Simplifying hugely, the RTI viewer allows you to see the Ascension as if it were lit from different directions”.
Big museum content
Museum of London’s new platform to ‘revolutionise digital offer’ in 2024. “The Museum of London’s new digital platform, set to launch in 2024, is to include 5,000 newly public oral histories from around London”.
NG200 "NG Stories" Design. Public tenders are good places to find interesting upcoming projects. This one from the National Gallery (the London one) is for £225,000 and features “NG Stories online pre- and post-visit micro-experiences […] On-site interactive welcome experience […] A central multi-room interactive hub experience”.
Research
Using digital to add value with Let's Get Real. Culture24’s next action research programme focuses on "the opportunities and challenges of using digital to add value for our audiences and organisations". There's a survey they'd like you to complete.
From the top: learning from ACMI’s CEO Digital Mentoring Program 2021-22.
Reboot – American Alliance of Museums. Reopenings: What Museums Learned Leading through Crisis is a special series of reports from the AAM. The first looks at "how the pandemic forced museums to accelerate their digital transformation".
The state of arts + tech: Findings from our digital cohort study. “CultureSource and 8 Bridges Workshop convened a cohort of 12 organizations […] The study aimed to measure challenges organizations face as they strive to utilize available digital tools and platforms to expand their community service”.
Classical
Surge in scammers targeting classical music fans - what can musicians and artist managers do to mitigate the risk? “In 2022, we saw a huge increase in the number of scammers targeting our high-profile classical artists' fans across social media”.
How we became classical music’s largest website: Bachtrack celebrates 15 years.
Goldman and Co. aren’t sweatin’ $110 million in new round for Fever at $1.8 billion valuation. The bit that caught my eye in this piece was the claim that "via the Candlelight series, Fever has become the largest seller of live classical music in the world".
Other
Five insider tips and trends for art world social media in 2023. A few of us were asked to give our opinions.
Arts Marketing: what to measure, why and how. Sam Freeman with some good insights into which metrics are actually useful when marketing/selling shows.
Online Art Talks for February 2023. A new newsletter from Alice Read. “My goal is to put together a month’s worth of free and paid for online art talks hosted by UK-based organisations and to deliver them to your inbox once a month”.
Reframe is a programme to “support the skills and ambitions of emerging Black creatives”. It’s supported by Apple and produced by the Southbank Centre with Factory International, STEAMhouse and Midlands Arts Centre (MAC).
On Digital and IT Governance. From W. Ryan Dodge “After 6 months of getting to know the corporation I realized that one of the biggest challenges we faced was to clarify how digital products and services are initiated, developed, and supported”.
Thanks for reading. Please pass it on to others too.
See you soon